Our Story
Jewelry that means more — and costs less than it should.
We started Hermin with a question:
Why is it so hard to find jewelry that’s beautiful, honest, and actually worth it?
It began with two friends, and two different frustrations.
Serena has always loved jewelry. But the heartbreak of losing an expensive piece — or realizing that “affordable luxury” meant mystery metals and 10x markups — made it hard to justify the price.
YY wasn’t much of a jewelry person — until her wedding. She wanted something simple, timeless, and real… but didn’t know where to start. Everything felt either too trendy, too cheap, or too overpriced for what it was.
So we created the brand we both needed:
Hermin — intentional jewelry made with real materials, built to last, and honestly priced.
What we make
Every Hermin piece starts with full-body 925 sterling silver — not plated brass or stainless steel — and is finished in thick layers of 14K or 18K gold vermeil, or rhodium.
They’re hypoallergenic, tarnish-resistant, and designed to be lived in — not saved for special occasions.
What we stand for
We don’t believe in inflated markups, generic designs, or green-tinted regrets.
We partner with the same jewelry workshops trusted by major luxury houses, but we keep our margins low — and our materials honest. No flashy branding. No drop-shipping. No confusing terms. Just timeless design and quality you can feel.
From us, to you
We design every piece with intention — for brides-to-be who don’t know where to start, for jewelry lovers who are tired of compromises, and for anyone looking for pieces that feel personal, not performative.
Thank you for finding us.
We hope Hermin becomes a part of your every day — and everything that matters.